The group, which operates 15 sites nationwide under its core brand as well as two pubs in London, says it has emerged from its latest financial year ‘stronger operationally, more stable financially, and more confident strategically’.
For the year ended 31 March 2025, Catsteps Cafes Limited, which trades as The Breakfast Club, saw turnover increase from £17.8m to £18.1m, while group EBITDA rose above £1m for the first time in over a decade, from £884,00 to £1.1m.
Operating profit, meanwhile, rocketed 157% from £155,000 to £400,000.
Overall, the group posted a pre-tax loss of £301,000 for the year, a notable improvement on the £481,100 loss reported the year before.
The group singled out the successful opening of two company-owned sites in London’s West End as a key achievement over the year with both restaurants, described as smaller-format, low-capex, and day part-focused sites, reaching ROI within their first full year and contributing over £400,000 in EBITDA.
Additionally, The Breakfast Club exited its site in Canary Wharf, saying it no longer aligned with the group’s model.
The group added that its outposts outside London ‘continue to demonstrate strong potential’.
Oxford and Brighton both delivered 5% sales growth year-on-year over the period and now rank among its top five revenue-generating locations.
This trajectory has continued into the new financial year, with like-for-like sales up 38% in Brighton.
By contrast, The Breakfast Club location in Chelmsford is described as a ‘challenge’ with the group implementing several value-led initiatives aimed at driving improved performance.
The group adds that its partnership with SSP ‘continues to thrive’, with its Gatwick Airport café remaining a ‘standout performer’ and its location within St Pancras International marked as a ‘key milestone’ in its long-term growth strategy.
On top of the bricks-and-mortar estate, improvements in delivery operations – such as a relaunch on a third platform and the introduction of a better value range – led to a 23% sales increase.
Delivery revenues in the new financial year, meanwhile, are tracking 108% ahead of the same period last year.
The Breakfast Club says it continues to assess new site opportunities and anticipates further franchise openings in partnership with SSP.
Noting that the group celebrates its 20th birthday in 2025, finance director George Whittaker wrote in the filings: “As we approach our 20th anniversary, FY25 stands as a reminder of why The Breakfast Club remains one of the most enduring and loved names in casual dining.”