Updated: Gordon Ramsay Restaurants contract with Harrods ends

Gordon Ramsay Restaurants will make its Spanish debut this summer with Hell’s Kitchen Ibiza. Located within the recently launched The Unexpected Ibiza Hotel, the restaurant will be a partnership with international hotel management company Palladium Hotel Group and follows the renovation and rebranding of The Ushuaïa Tower at Ibiza’s famed Playa d’en Bossa resort. Hell’s Kitchen Ibiza follows the success of Hell’s Kitchen restaurants in the US including the original site in Las Vegas and further sites in Washington DC and, most recently, Miami.

Gordon Ramsay Burger Harrods is set to close following Gordon Ramsay Restaurant’s contract with the luxury department store coming to an end, it is understood.

The news comes as Harrods announces a major change to its F&B strategy that will see a number of other big name chefs depart including Tom Kerridge and sushi master Masayoshi Takayama.

Harrods says the move follows a strategic review earlier this year of customer preferences when visiting stores and wider industry trends, including diners opting to eat earlier in the evening.

A number of chef-lef venues will remain including Kinoya Ramen Bar.

The termination of Gordon Ramsay Restaurant’s relationship with Harrods will also see the closure of private members’ club restaurant Gordon Ramsay at The Residence in Shanghai, which has traded for less than two years.

Gordon Ramsay Burger drew headlines for offering an £80 wagyu burger that didn’t come with chips when it launched at the Knightsbridge venue in 2020.

Unsurprisingly given Harrods’ luxury market positioning, the concept is unashamedly premium with burgers starting at £26.

Options include the Hell’s Kitchen Burger (beef patty, mozzarella, roasted jalapeños, avocado, roasted tomatoes and jalapeño aïoli); and the £37.50 Celebration Burger (double smashed beef patty, lobster, burrata, American cheese, butter lettuce, house pickles and burger relish).

Launched in Las Vegas in 2012, Gordon Ramsay Burger is focused on the North American market with additional locations in Boston, Chicago and Vancouver.

It sits apart from Gordon Ramsay Street Burger, which has a lower price point and operates five restaurants in London alongside restaurants in Edinburgh, Liverpool, Reading and Woking.

Gordon Ramsay Restaurants declined to comment but confirmed that its contract with Harrods will end.

The restaurant will close in January next year.