Total delivery and takeaway sales increased by 13.5% year on year, representing a sharp uplift compared to previous months of flat or marginal growth.
The boost is supported by robust delivery performance, which saw sales climb by 15.8%, alongside a 9.5% increase in combined total order numbers, indicating improved frequency and consumer confidence in the delivery market.
Takeaway and click-and-collect sales also improved, albeit more modestly, with an 8.4% total year-on-year monthly takeaway sales growth.
Total order volume for delivery exceeded 2.95 million, with takeaway orders just shy of 2.32 million.
According to the Tracker, this data ‘demonstrates a healthy appetite across both formats, but a noticeable preference for delivery-led convenience’.
“July’s delivery-led growth is welcome news,” says Karl Chessell, director – hospitality operators and food, EMEA at CGA by NIQ.
“The opportunity now is to build on delivery’s strong channel momentum, with value, consistency, and experience-led innovation.
“The right partnership marketing, promotional alignment, digital engagement and fulfilment capabilities are key for optimising this growth potential, even as broader consumer confidence wavers.”