The 16-strong concept, which offers a cricket nets and game simulator and which is backed by England cricket captain Ben Stokes, has closed its Southampton site with immediate effect. Its other venues will remain open while it seeks a rescue deal.
The company appointed Tony Wright and Alastair Massey, partners at corporate finance company FRP Advisory, as joint administrators on 17 December.
Sixes was founded in 2020 by Mac and Wild founders Andy Waugh and Calum Mackinnon and underwent a period of rapid expansion with sites across the country. It operates venues in locations including Birmingham, Manchester, Headingley, Oxford, Romford, Bournemouth, Guildford, High Wycombe and Bristol as well as a number of sites in London.
“Sixes has built a strong brand in the social entertainment space with its unique venues proving very popular with customers,” says Wright.
“While some locations have struggled in an increasingly competitive market, the business has significant potential, and we’re encouraged by the early interest we’ve received from parties interested in acquiring the brand and its strongest-performing sites.”
“Our priority is to secure the best outcome for the business and its stakeholders while ensuring customers can continue to enjoy their bookings through the Christmas period and beyond.
“We’re confident that with the right investment and focus, Sixes can build on its core strengths.”