The Nashville-style hot chicken brand has made its into Ireland with the opening of a site in Dublin, a move which it says marks a ‘significant milestone’ in the company’s continued international expansion strategy.
The company says that Ireland represents a ‘compelling growth market’ for the brand as it looks to expand its presence across Europe.
“We see tremendous potential in Ireland as we embark on our European growth journey following the successful launch in the UK over the past 18 months,” says Jim Attwood, managing director at Mind Blowing Chicken (Dave’s Hot Chicken Europe).
“Irish consumers are passionate about great food, and we believe our unique Nashville-style product offering, strong brand identity and proven operating model will resonate strongly in the market.”
The company says it is ‘actively evaluating opportunities’ across key urban centres, with Dublin expected to play a central role in the brand’s Irish development plans as it intends to open multiple restaurants across Ireland in the coming years.
Additional locations in major British and European cities are being considered as part of an ambitious expansion strategy.
The brand is also extending its presence in the UK with the opening today (2 July) of its 13th restaurant here, at Westfield Stratford City.