Los Angeles-born restaurant Sparrow migrates to Mayfair

By Joe Lutrario

- Last updated on GMT

Los Angeles-born Italian restaurant Sparrow to launch in Mayfair

Related tags Sparrow Italia Noble 33 Italian cuisine Mayfair

US hospitality group Noble 33 is partnering with UK-based operator Khaled Dandachi to bring its ‘modern coastal Italian’ concept Sparrow to Mayfair.

Sparrow’s London iteration will trade as Sparrow Italia due to St John alumni Terry Blake and Yohini Nandakumar having already bagged the name for their Lewisham restaurant. 

Best known for its high-end Mexican brand Toca Madera, Noble 33 currently operates a total of four restaurants in the US and Canada. 

Dandachi, meanwhile, is a managing partner at Mayfair restaurant and private members club Maddox Club.

Noble 33 founders Tosh Berman and Mikey Tanha say Sparrow Italia will offer a modern twist on traditional Italian and Mediterranean dishes.

The menu will comprise fresh seafood, house-made pastas, wood-fired pizzas and a ‘selection of classics that exude bold flavours and high-quality, sustainable, and organic ingredients’. 

The new site opening will be split across three floors, serving 104 covers with a capacity of 189 across all floors. 

There will be a ground-level lounge and bar, a terrace dining room on the indoor and outdoor first floor, a parlour dining room on the second floor, and a cigar lounge third floor.

The restaurant’s design features will include neutral tones with small accents of emerald and blue, with modern light fixtures, and the use of marble, tile insets, and wood, all ‘contributing to the romantic coastal Italian and Mediterranean aesthetic’. 

“We are excited to bring the Sparrow Italia concept to London. Following the successful launch in Los Angeles, we are confident that it will add something different to London’s vibrant dining scene,” says Tanha. This concept has been designed based on Tosh and my travels across Italy, combining the very best elements from our experiences.”

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