The new site at 96 Draycott Avenue will be split across two floors. The ground floor will operate as a chef-led restaurant, while the first floor will house Chelsea Music Bar, a late-night venue licensed until 1.30am.
The move follows the closure of Prince Arthur’s original site at 11 Pimlico Road, where the business developed a reputation for Basque-influenced cooking and live-fire dishes.
The announcement marks the team’s second attempt to establish a business in Chelsea, following the launch of Arthur’s Market on King’s Road, which closed after six months.
Head chef Adam Iglesias is returning to lead the kitchen at the new Chelsea site. Iglesias previously headed the food operation at Prince Arthur in Belgravia, where the restaurant received recognition in the Michelin Guide for two consecutive years.
The new kitchen has been designed around a bespoke, high-capacity charcoal grill, allowing the restaurant to return to cooking over live fire.
According to Prince Arthur, limitations with the extraction system at the Belgravia premises meant the kitchen could no longer operate its live-charcoal cooking in ‘the way the concept required’.
The Chelsea menu will be seasonal and ingredient-led, combining live-fire cooking with Basque techniques. It will include fresh seafood served from a counter, in-house caviar, and meat and fish dry-aged on site.
The wine list will focus on producers from Spain and France, alongside a wider premium selection.
Upstairs, Chelsea Music Bar, inspired by Tokyo listening bars, will have a vinyl-led music programme, live performances and a cocktail menu.
“Prince Arthur’s restaurant chapter at 11 Pimlico Road has been an incredibly important part of our journey,” says Artur Voloshin, Founder of Prince Arthur.
“We are immensely proud of what the team created in Belgravia and grateful to every guest, neighbour, supplier and member of staff who supported us there.
“The move to Chelsea gives us the kitchen, space and resources we need to take the food to the next level and deliver the restaurant experience we have always wanted to create.”
The Belgravia building is due to undergo renovation and redevelopment, with details of its future use to be announced later.