P.F. Chang’s to double up in London with Westfield Stratford City site

PF Chang's food
Full steam ahead: P.F. Chang’s will open its second London restaurant next month (©PF Chang's)

Nearly a decade after making its London debut, US-founded pan-Asian restaurant brand P.F. Chang’s is preparing to open a second location in the capital.

Set to launch next month, the restaurant will be located on the second floor of Westfield Stratford City, close to the food court.

Spanning 464 sq m and seating 166 guests, it will feature indoor and patio dining areas, a bar and a contemporary design inspired by the brand’s ‘Asian culinary heritage’.

The halal menu will include P.F. Chang’s signature Mongolian beef, chicken lettuce wraps and Dynamite Shrimp.

P.F. Chang’s was founded by restaurateurs Philip Chiang and Paul Fleming, opening its first restaurant at Scottsdale Fashion Square in Scottsdale, Arizona, in 1993.

The brand’s name combines Fleming’s initials with Chiang’s surname.

P.F. Chang’s operates more than 215 restaurants in the US, including airport locations, alongside nearly 100 international sites across more than 23 countries, most of which are operated by franchise partners.

The brand first arrived in the UK in 2017, opening its first European restaurant on Great Newport Street, close to Leicester Square in London’s West End.

“P.F. Chang’s has built a passionate global following because we deliver something truly distinctive — bold, craveable food, incredible culinary energy and a level of hospitality that makes every visit feel special,” says Jim Mazany, chief executive of P.F. Chang’s.

“There’s tremendous momentum behind this brand, and we’re excited to keep building on it in great cities around the world — from New York and Dubai to London.

“Westfield Stratford City is an important next step in expanding our presence in the UK. East London is vibrant, diverse and full of energy, and that makes it a great fit for P.F. Chang’s. We can’t wait to open our doors, welcome the community and show both longtime fans and first-time guests what makes the P.F. Chang’s experience so special.”

Arif Jivraj, chief executive of UK master franchisee Zaf Holdings, adds: “Westfield Stratford City is the perfect home for the next P.F. Chang’s restaurant.

“Londoners want bold flavours, high-quality food and good value, but they also want restaurants that feel relaxed, welcoming and suitable for every occasion. Our Stratford restaurant brings all of that together, with a halal menu and accessible prices in an environment where families, friends and shoppers can all feel at home.

“P.F. Chang’s is a brand many people already recognise from travelling, television and American pop culture. We are excited to bring that experience to east London.”